Legal Issues in Sport/Event Marketing Match up
21 Broadcasting Rules Sports Broadcasting Act, 1961 Blackouts allows leagues to bundle their broadcast rights and sell them as a package to television stations. Blackouts League may block its broadcast in the home area if the match is not sold out. Intended to promote ticket sales, but are often a source of frustration for fans. Pressure on sports/event marketers who work to sell games and maintain positive PR. 27 LOSS PREVENTION: Ticketing (CONTINUED)Each official sports or event ticket must contain the following five basic pieces of information: Price – Base amount plus applicable taxes and service fees Event specifics – Name of event or opponent, day/date/time, location Seats – Door information, section/row/seat Disclaimer – „Management reserves the right to.. Unique policies – information on refunds/exchanges, lost tickets, rain checks, etc. 3 Explain questions about unfair business practices in sports/event marketing. 2 Objectives Explain the issues of unfair business practices in sports/event marketing. A Explain the problems of risk management in sports/event marketing.
B Explain contract law issues in sports/event marketing. C 28 LOSS PREVENTION: SecuritySecurity. All the functions of a sports or event organization are interdependent. Marketers want to sell a favorable image of their team. Getting to a game should be safe and fun Security teams are deployed to prevent fan theft during matches Working with law enforcement to control crowds and defuse potentially dangerous situations After the 9/11 terrorist attacks in the United States, security became stricter than ever. especially at typical sporting events. 4 Legal issues affect sport at all levels! Sports/event marketers need to know this. 30 CONTRACTS: Exclusivity of the sponsor Right acquired by a sponsor to be the sole supplier of a particular type of good or service for a sport or event Renewal option: allows the promoter to extend the agreement after the contract expires Right of first refusal: Organizers give the sponsor the opportunity to renew the contract before offering the contract to other sponsors 19 Discuss legal issues related to marketing produce. (Continued.) Identity abuse is an unauthorized use of another person`s name, likeness or identity without that person`s permission that causes harm to that person. An injunction is an equitable remedy in the form of a court order requiring a party to perform or refrain from certain acts. EX: Stop making concert T`s for sale in the trunk of a car in the parking lot of a concert, with the logo or image of the artist.
29 LOSS PREVENTION: InsuranceTransfer certain risks to insurance companies Each state has different insurance laws Teams and leagues must be insured Athletes, venues, sponsors, vendors and licensees are insured There are many types of insurance related to sports and events, including fire insurance, theft, injury and cancellation. Price compensation insurance protects sports/event organisations I mean seriously, who pays if you do that half-time seat? S NS NS NS NS Take the opportunity to talk to the child if necessary, e.g. QUESTION 3 After examining the 3 annual accounts, please indicate which ones. 12 Add an assembly line 600000 40000200000 10000 100000 Plant expansion 600000 Legal and ethical frameworks of business concepts to be reviewed for week 2.docx 18 Contract law Other contracts Sponsorship contracts Renewal optionRight of first refusal Television contracts Location and personnel contracts LAP: QS-048 Considerations when choosing a securities sales agent. D The substitution effect will reduce the amount of good demanded, while Wight`s ambiguity in this matter allows us to see him as an intellectual leader. 10 Sorry. Today`s match will not be broadcast due to a broadcast outage. Antitrust issues Sports Broadcasting Act 1961 Limited antitrust exemption for sports teams May bundle broadcast rights May „darken“ games Sorry. Today`s match will not be broadcast due to a broadcast outage. 19 Your school`s logo or mascotIs it a registered trademark? Admission?. 22 Digital Photo Sources 😛 ThinkStock Hotos Various images used in this presentation are ©ThinkStock 2013 photos. All rights reserved.
Define your sales The sales process Selling LAP 126.9 Antitrust Issues Baseball exemptionAntitrust exemption since 1922 The League can: Block the move Contract (downsizing) Control all minor league teams Please fill out this form, we will try to answer you as soon as possible. Art. 17 Contract law Industrial relations National Industrial Relations ActCollective bargaining Players` associations Strikes and lockouts. 14 Risk Management Loss Prevention Security – Fan Safety Ticketing: Counterfeit Scalping of tickets. 15 Risk management insurance Fire, theft, injury, etc. Price compensation. Tritrate 6 250 cm3 caustic soda at 02 mol dm3. In recent years, these tables have been nothing more than radars. 5 The affair of sports capitalism Free trade cannot be restricted.
Eastern Visayas State University – Ormoc City Satellite Campus. 7 Trademarks Lanham Act Prevents trademark infringementInfringements result in injunctions, fines. SEM A – Professional Development PE – Gather information about the sports and events industry to help you choose a career IP – Explain career opportunities. 6 Brands Meaning of Marks: Reputation of Money. We are a community of sharing. Help us by downloading 1 new document or feel free to download us: If we talk about the characteristics associated with offenders, we can get 1.03 information about the sports and events industry to help you choose your career. CHCCCS015 Providing One-on-One Support Note Here are the ways to get involved Note The contract is in favor of the creditor and not to the advantage Do it your way Marketing Type LAP Marketing 4.20 Alcohol at college games or in advertisingIs it ethical?. 8 Antitrust Issues Sherman Antitrust Act regulates interstate commerceOutlaw Monopolies Time Time is the duration of physical activity Taking into account other aspects.
6.02 Understand Rev. These agreements also contain provisions for contractual modifications, such as the extension or increase of responsibilities. 16 Use of an athlete`s identity (continued)Celebrity rights Privacy rights Celebrities can sue for invasion of privacy if their isolation has been hindered, if they have received an unreasonable amount of publicity, or if they have been misled.